
Opportunity's Knocking
Each season the fashion world changes and with those changes comes the need to update our wardrobe. New styles in clothing are accompanied by new styles in jewelry.
What better product to sell, than one that is in constant demand? A fun, fashionable, feel-good kind of product, FASHION JEWELRY! When the fashion scene introduces the latest trends, Jewels by Park Lane is right on it. We have fabulous jewelry for women of every age, we even offer designs for men and children. And, of course, jewelry makes the PERFECT GIFT! It has sentimental value, and is appropriate for any occasion. Park Lane jewelry is backed by an unconditional guarantee. And it's easy to show and sell! Jewelry is small and portable, so there is no need to lug or cart heavy samples. Plus, you wear it everyday, so you become a walking advertisement for your product.
Minimal Cost and Low Stress...
Part of the appeal of our business is the minimal start up cost and the low stress, family-friendly environment. Scott LeVin, one of Arthur and Shirley's eight children and our companies CEO, points out that many of our representatives appreciate the ease of doing business with Park Lane. "The technology we're able to utilize today has had an amazing impact," he says. "We're able to have a paperless business. It's far less time-consuming than it once was. People can see how Park Lane makes it possible to run a successful home-based business and still have a life."
Flexible... Simple... and FUN!
Because so many people begin their business while holding down another full- or part-time job and working around their families' schedules, Park Lane realizes keeping things simple and fun is one of the keys to success. "It's not labor-intensive to do our business; it's fun," Scott says. "You get a small group of women together, unveil the jewelry and let them dive in, try on and have fun. We believe imposing sales minimums on performance quotas on our directors and managers is negative in nature and defeats the spirit of the very people we want to motivate. Instead, our philosophy is and always has been to offer positive reinforcement and enthusiastically encourage our people to achieve their goals through offering exciting incentives. Park Lane representatives work at their own pace, choosing when, where and how much time they want to devote to their business. We don't lose sight of the fact that each of our representatives are running their own businesses under the Park Lane umbrella and they deserve our esteem and respect. Our role is to service and support them with positive reinforcement and show them they are valued and appreciated."
Positive Motivation
"We have contests on top of contests, because we know positive motivation creates excitement," he says. The contests and programs Park Lane uses to inspire our representatives make business not only fun, but rewarding. Extremely favorable hostess benefits and customer bonuses are great incentives that help boost sales and bookings. The compensation and prizes Park Lane representatives can earn range from exotic vacations and car bonuses to designer clothing, genuine and gemstone jewelry, business supplies and free Park Lane jewelry samples -- not to mention money.
Low Stress... Maximum Rewards Philosophy
Scott credits our companies tremendous recent growth in part to it's low-stress, maximum-rewards philosophy and to the jewelry itself, which, he says, "has never been hotter." "Whether they begin our business with big dreams or small goals, almost 70% of our representatives say the jewelry was one of the principle reasons they joined the Park Lane family."